I went to see The Amazing Spider-Man last week, which I enjoyed and was pretty flabbergasted the major plot point didn’t get spoilt. Although as my movie going companion pointed out it happens in the comics so it was eventually going to happen in the new reboot. Well, as much as I like comic book movies I don’t read them just like the other 87% of people who go see them as well who would have been as shocked as I was. (The below trailer contains spoilers – watch at your own peril)
But the point of this little tale isn’t about the movie it’s about what comes before the main feature – the trailers.
I’ve read and talked about this topic until I get blue in the face and I know I’m not the only one. Maybe you haven’t even noticed but trailers these days are just the best parts of the movie and more often than not the whole movie condensed into two minutes.
I can hear you saying but that’s what they’re supposed to be. I know this, but have you ever been so disappointed about a movie you thought was going to be bloody hilarious only to go see it and be like ‘well I already know that joke, it was in the trailer’ – I’m looking at you Hangover 1, 2 and 3 – so you can see my point, it’s about finding that happy medium and leaving a little to the imagination.
The bigwigs in the office want you to go see their movie, but they’re scared if they don’t show you something good will you care enough to go see it? So they shove it all in, all the explosions, all the funnies, all the baring skin shots, the surprise cameos, and even the sad parts to make you emotional even if it’s just a second or two of each just to ‘keep you guessing’.
But they’re not keeping us guessing, they’re not even giving us fair warning that they are spoiling the whole movie.
Are trailers ruining your movie going experience? Back in 2012 Total Film put their list together of 50 Trailers That Ruined a Movie and you can take the time to click through that if you so wish. The highlights being Free Willy (duh), Carrie (the original), Lord of the Rings: Two Towers where Gandalf dies and is resurrected in the same two minutes, Castaway the plane crash and rescue, Avatar and so on.
So the answer to the question above is a resounding YES.
There were three trailers released for The Amazing Spider-Man 2 – an official trailer, an official extended trailer, and a final spoilery trailer. What about the deluge of X-Men Days of Future Past trailers, international trailers, teasers, clips and character wikis? Is there anything we don’t know about the movie?! What about the ton of press all the stars have done and they haven’t even started the official promo tour yet!
I knew as soon as the second X-Men was announced I was going to see it. Just like when Bryan Singer announced X-Men: Apocalypse on Twitter that I will be seeing that in 2016 and that’s without any teeny bit of footage just that villainous name.
And then a whole different level of spoilery arises with the question of how do you market a movie based on an historical event that everyone knows what happened?
Pompeii has that one large problem. And I’m not talking about the size of Kit Harington’s biceps. On the one hand the movie execs have put the of-the-moment television star as its lead – Kit Harington. For those of you who are still like WTF who is that? To those wiser ones he is none other than Jon Snow Bastard of Ned Stark from uber-hit HBO show Game of Thrones.
He’s so pretty it hurts. So probably guaranteed a few hardcore female GoT fans buying a ticket.
But then on the other hand, what exactly can you bring to the table that is new when we all know that Mount Vesuvius erupted and eradicated the town and its people? And not to mention the trailer which I saw with a few nice shots of Jon Snow and his prettiness, show the major action sequence from beginning until end. The only question remains is does Jon Snow survive? Well my friends I can answer that for you, no he doesn’t. Because everyone living in Pompeii died under a shroud of ash.
So thanks but no thanks. Sorry Kit Harington, I know this is your first major movie but I don’t need to see it when I can happily spend
hours some time searching the lovely internet for pictures of your abs.
What do you think about trailers? Would you avoid them altogether so you were not spoiled? Or do you soak up what the bigwigs are throwing at you and still spend £10-£15 to enjoy the cinema ‘experience’?
Share your rants in the comments below, or talk to me on my Facebook page!